HOLIDAY HOOPSGIVING
LEAD DESIGNER & PHOTOGRAPHER
THINK BIG. CREATE BIGGER.
Holiday Hoopsgiving, held annually in Atlanta, is a premier college basketball showcase that brings together powerhouse programs from across the nation’s Power Five conferences. This high-energy event highlights elite competition while celebrating the spirit of the game during the holiday season. As the lead designer, I developed the sponsorship pitch deck, crafting visually compelling materials that highlighted the event's value to potential partners and sponsors. In addition, I served as the lead photographer, capturing dynamic in-game action, behind-the-scenes moments, and the vibrant energy of the event to further amplify its brand and storytelling. My dual role ensured a cohesive visual narrative across design and photography, bringing the excitement of Holiday Hoopsgiving to life.
The Holiday Hoopsgiving and Adidas Three Stripe Invitational pitch decks showcase bold, dynamic storytelling through thoughtful design. The Holiday Hoopsgiving deck captures the energy and tradition of Atlanta’s premier college basketball event with a vibrant palette of blues and oranges, clean typography, and action-packed imagery to engage potential sponsors. The Adidas deck stays true to the brand’s iconic style, leveraging the signature three-stripe branding, a sleek blue-and-white color scheme, and powerful visuals to align the Invitational with Adidas' legacy of innovation and athletic empowerment. Both projects emphasize clarity, impact, and a deep understanding of the target audience, delivering designs that resonate with purpose and elevate the events they represent.
